Garmin is set to renew its popular Fenix range this summer. The successors to the Fenix 7 are being previewed with unexpected names and prices. Discover all the details on these new high-performance smartwatches that are likely to shake up the market.
The Fenix 8 and the mysterious Fenix E make their appearance
With Garmin having just launched its new Edge 1050, eyes are already turning to the replacement for the Fenix 7 series. Leaks from a Finnish retailer reveal the existence of two new ranges: the Fenix 8 and the all-new Fenix E.
This unofficial information suggests a bold strategy on the part of Garmin. The brand seems ready to shake up its positioning with more high-end models at significantly higher prices.
Rates that make your heart rate rise
The prices revealed by Finnish retailer Multitronic are significantly higher than those of the current Fenix 7 range:
It should be noted that these prices include Finnish VAT, which is higher than in other European countries. So we can expect slightly lower rates in the rest of Europe, but they will still be significantly above the current range.
A new strategy for Garmin?
The introduction of the Fenix E, positioned as a new entry-level model at around €800, marks a significant change in Garmin's strategy. This watch is still €100 more expensive than the current Fenix 7 equivalent.
The Fenix 8 range comes in three sizes (43, 47 and 51 mm) with prices starting at around €1000. These prices clearly place these models in the ultra-premium segment of sports smartwatches.
An imminent launch
According to the reseller's information, the first deliveries of these new Fenix should begin at the beginning of September. We can therefore expect an official presentation from Garmin at the end of August.
These leaks raise many questions: what new features will justify such a price increase? Is Garmin looking to position itself even more premium against the competition? Will the Fenix E completely replace the current Fenix 7?
Smartwatch enthusiasts and athletes are eagerly awaiting official confirmation of this information. One thing is certain: Garmin is about to make a big splash in the high-end smartwatch market.
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