The smartwatch industry could soon see a revolution with the potential arrival of a plastic Apple Watch SE 3 model, aimed at a younger audience.
Read also :
A new era for the Apple Watch
In 2022, Apple introduced the Apple Watch SE 2, succeeding the original model launched two years earlier. This biennial rhythm suggests that 2024 could mark the arrival of the Apple Watch SE 3. According to generally reliable sources, a major change could be on the horizon for this particular line of watches.
Change of material
Historically made of aluminum, the next generation of the Apple Watch SE could adopt plastic as its main material. This transition to a less expensive and more flexible material would allow Apple to offer a wider and more attractive color palette, particularly to appeal to a younger audience.
A strategy aimed at young people
The choice of plastic is not insignificant; it reflects a deliberate strategy to make the watch more accessible and suitable for children. Competing with models like the Fitbit Ace LTE and Swatch's colorful watches, Apple seems to be trying to capture a share of the growing youth market.
Cost reduction
The switch to plastic could also significantly reduce production costs. This suggests that the Apple Watch SE 3 could be priced lower than its predecessor, making the tech gadget more affordable for a younger target audience.
Features and Performance
In Apple Watch SE 2 reviews, users have often praised its comfort and battery life. While some technical aspects, like the lack of an ECG reading or an always-on display, may seem limiting, they are probably less crucial for younger audiences.
Few rumors but clear expectations
To date, there have been few rumors about the specifics of the Apple Watch SE 3. However, it is reasonable to expect some minor improvements, particularly to the internal processor, for this long-awaited update.
Colors and customization
The emphasis on customization through color choices could radically transform the Apple Watch's appeal to younger users, making each watch nearly unique.
Sync with other Apple products
The new watch is likely to launch alongside the iPhone 16 and other products at an event in September, providing an integrated experience for all Apple users, regardless of age.
Not only for children
Although the new model seems to be designed with children in mind, it will remain accessible to anyone looking for a more economical option to enter the Apple ecosystem, without restricting its use to young people only.
Galaxy Watch Ultra: goodbye Apple Watch, discover the watch that will destroy the competition with the best screen in the world!
This article explores the potential transition of the Apple Watch SE from aluminum to plastic, marking a pivot toward a young and colorful market. Through this change, Apple could not only make its technology accessible to a new audience, but also introduce a breath of fresh air into the sometimes monotonous world of tech accessories.
Source: The Verge