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Sony reiterated the stance on the PS Plus Day One release, believing in premium launches

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Sonny watches PS Plus as a way to help publishers extend the lifecycle of their games, not as a means of changing its business model. Microsoft is launching more and more competitively priced titles game pass service, but indies publicist Shuhei Yoshida reiterated that PlayStation “believes in a premium release of a title”. Instead, he compared subscriptions to the theatrical launch of a movie, which eventually reaches new audiences through a later delivery method.

“Our approach is that we want to help publishers manage the lifecycle [of a game],” he said Sports Industry.Biz. “It’s like when a movie comes out in theaters first, and then goes to pay-per-view or streaming or free television. Each time it generates new revenue or a wider audience. So, similarly, we believe in a premium release of a title, but after six months or 12 months, when the game’s sales are down, inclusion in PS Plus can help revive these games. “

Yoshida admits that there are exceptions, and he believes that PS Plus had a significant impact on the success of Rocket League and Fall Guys. He also admitted that Stray, who launched in the first day PS Plus Extra, was an “inconsistency” to its approach. But he believes that PS Plus can be used to help “increase interest in a game” when it has new DLC available or a sequel to promote. “We are encouraging publishers to use these services when managing the lifecycle of their titles,” he said.

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